GERMANY  ·  FLOPICCO STUDIO + DFL  ·  2019

 

Bundesliga’s VAR Logo

 
Flopicco Studio was commissioned by DFL with designing a the now ubiquitous symbol for their brand new Video Assist, also know as VAR. 
We designed the Video Assist logo, the system where its used and their on-screen and off-screen applications and a guideline for its correct usage.

CREDITS

Client

DFL Digital Sports – Bundesliga

Creative Director
Thomas Markert
 
Art Director
Juan Pablo Kessler
 
Head of Production
Michael Jaksch

Creative direction, art direction & graphic production

Flopicco Studio

Inhouse Team

Florencia Picco, Fernando Vallejos, Natalia Español, Alejandro Guatelli, 
Pablo Camino & Martín Polech.