I T A L Y · F L O P I C C O S T U D I O · 2 0 1 6
RAI NATALE
For this series of idents we recreated a set of iconic Christmas elements and situations using the square form, abstract synthesis and animation logic of the RAI Rebrand. The palette mixes the colors of the different channels, thus achieving pieces that work horizontally across the RAI network.




CREDITS
Client
Roberto Bagatti, Rai
Creative direction, art direction & graphic production
Flopicco Studio
With the Collaboration of
Luis Paris